How game development is changing the way we buy

As games get better, should pricing really stay the same?

The coming year is shaping up as a promising period for Microsoft's gaming efforts, following the launch of last year's flagship console, Xbox One X. Now the time to prove the hardware's true capabilities, a variety of ambitious titles are on the horizon, expected to leverage its additional horsepower.

While games continue to push boundaries, one aspect has remained unchanged. Scale, potential and development costs grow, yet the standard $60 price of entry has remained constant between recent console generations. Here's how recent development trends may change the way you buy.

Big games, better value

Games are now bigger than ever. Open worlds, cutting-edge graphics and hours of content are all familiar sights in today's influential titles. Marketing often drives the scale and depth of these digital worlds, with each iterating on its predecessors in some regard. Top publishers now dedicate teams of hundreds on individual projects, continuing to scale alongside consumer expectations. Games simply demand an extraordinary quantity of resources to develop.

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