Why Microsoft's 2018 reorg matters to everyone, on every platform

Microsoft's recent reorganization aligns its organizational structure with the future-focused cloud, AI and edge computing investments to which it has committed.

Microsoft's mission once revolved around Windows PCs used at work or home. PCs are no longer the most used computers and the static, isolated, desktop scenario no longer defines personal computing for the masses.

Digital experiences are now a connected and transient reality that moves between devices, operating systems, apps and physical space. At just 10 years into this new computing reality spawned by consumer smartphones and mobile broadband connectivity, companies like Microsoft are building cloud-based infrastructures to bring cohesion to what are now a user's disjointed digital experiences.

Microsoft's reorg brings cloud, AI and edge computing to the forefront of its organizational structure. It's meant to make managing a massive intelligent cloud as a cross-platform OS that engulfs, facilitates and enables a user's digital experiences, more efficient. It's also positioned to impact users on Microsoft's intelligent edge via the connected devices consumers use and the IoT devices that increasingly surround them.

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