StaffHub app for Android, iOS connects workers' smartphones to Microsoft's cloud

Image Credit: Microsoft

Microsoft's cloud strategy reaches millions of low-wage consumers through their smartphones and an app called StaffHub.

Microsoft's General Manager of Design, Research and Product Incubation, Jon Friedman, realized 650 million smartphone-carrying frontline workers weren't connected to Microsoft's cloud. So he did something about it.

Friedman, in an amusing yet informative and self-deprecating talk at Microsoft's Build 2018 developer conference, shared his many failures and few successes since joining Microsoft.

Through his struggles, Friedman realized many thriving businesses using Microsoft 365, the company's AI-connected cloud-based products and services, had wholly excluded low-wage frontline workers from the benefits of Microsoft 365.

This exclusion was also a missed opportunity to bring these workers, who are also smartphone consumers, or dual users (a resource in their own right), into Microsoft's ever-expanding intelligent cloud. Friedman saw an opportunity where Microsoft, "frontline" workers and the company's business partners could all benefit by leveraging the one tool even low-wage workers have: smartphones.

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