Microsoft has totally dropped the ball on Cortana
Cortana has stagnated over the last couple of years. Sure, there are a few new features, but when was the last time Cortana was rolled out in new markets? Where is Cortana in home automation?
When, exactly, was the last time Microsoft rolled out Cortana to a new market? When was the last Microsoft released new features to Cortana outside of the United States? And why is the Cortana experience on Windows 10 so... bad? When Cortana first came to market in 2014, it was awesome. In many respects it was better than what the competition offered. It was a promising start for Microsoft's virtual assistant, but over the last couple of years, Cortana seems to have stagnated.
It's funny to think that just a few years ago, Cortana was one of the best virtual assistants on the market that was also appropriately positioned to improve and grow. Microsoft was the first to have an always listening peripheral on the market with the Xbox One and Kinect. It was the first to bring a virtual assistant to a desktop OS with Windows 10. It was the first to build out a virtual assistant that can sync data across devices. Somehow, Cortana has fallen so far behind.
Cortana is virtually absent from the home automation market. The Harman Kardon Invoke is the only smart speaker on the market with Cortana right now. Microsoft should have turned the Xbox One with Kinect into an always listening AI peripheral, with support for home automation skills, music streaming, and more. Unfortunately, Cortana on Xbox One is a useless mess, which many simply opt not to use.
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